Sky Bet Login @ www.skybet.com
Sky Bet was formed in 2002 that followed on from Sky’s acquisition of Opta Index, Planet Football and Surrey Sports. Sky’s share in this company has only been partial since they sold 80% of it to the private equity firm CVC Capital Partners. The Bet brand falls under the same umbrella as their Bingo, Poker and Vegas divisions that collectively serves more than 1 million UK players. Elsewhere on the web they own Oddschecker that was a 2007 acquisition. With their sports channel being the home of the Premier League action, this sportsbook benefits from major advertising perks. This exposure has helped www.skybet.com to become one of the leading online sportsbooks.
Bet365 and William Hill are the only bookies with higher Alexa ranks. William Hill is one of the most historic gambling brands, whilst Bet365 has been operational online since 2001. This shows that Sky’s offering (2002) is the newest brand at the top of the tree. There are several other major competitors bringing a serious challenge. Paddy Power’s site isn’t quite as busy, but they have 2 million customers. Paddy Power’s new merge partner (Betfair) has a large user base of 4 million (1.1 million active). In the long run, market share will be earned by those that offer the best user experience and the product available here has certainly been crafted to an excellent standard.
Their software has been built internally from the ground up and so players are offered a unique experience here. Once you have entered the Sky Bet login you can build your selections up swiftly thanks to the excellent navigational design. The betting slip is well positioned at the bottom of the page that you can pop up with a mere click. The menu bar section displayed across the left screen can quickly navigate you to any page. The “Change Event” and “Change Competition” tabs are great when you wish to switch between more diverse betting markets for accumulators. Brand new players funding £5 receive a £20 welcome bonus to get started.